You may include the word Arduino in the title if you use it in a descriptive way, avoiding having it sound as if your publication is written by, affiliated with or endorsed by the Arduino team.
Here below are a few examples to show what we mean.
|Arduino Wearable projects||Wearable projects - design, code and build exiting wearable projects using Arduino tools|
|Learn to prototype with Arduino||Learn to prototype using Arduino|
|Arduino Python Programming||Python Programming for Arduino|
|Arduino Blog||Blog about Arduino|